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All About: Family Engagement

This article provides districts with a collection of family engagement ideas designed to help increase awareness of ParentGuidance.org resources. These strategies support outreach for Parent Coaching and the Mental Health Series and can be shared with school leaders, family engagement teams, and community partners.

View or Download the Family Engagement Ideas Packet

📄 Family Engagement Ideas Packet
https://app.box.com/s/wvlisyyzjk6x1ixzw66aa0h6vlu90c8m

This packet includes a variety of practical strategies districts can use to reach families in meaningful ways.


Family Engagement Ideas Included in the Packet

Collaborate with Local Businesses and Doctors’ Offices

  • Partner with coffee shops, gyms, grocery stores, restaurants, bookstores, or pediatric clinics to display event flyers or share parent resources.

  • Ask businesses to contribute small giveaway items to encourage attendance.


Social Media Campaigns

  • Use district or school social media to share engaging posts and event reminders.

  • Run targeted ads to reach families in your community.

  • Flyers can be sized correctly for social media to make posting easy.


Community Newsletters

  • Include event information or ParentGuidance.org resources in community newsletters.

  • Share monthly mental health newsletters (English and Spanish) to expand reach.

  • Offer to write a short article about the importance of mental health.


School Website and Email Newsletters

  • Feature upcoming events and resources prominently on district and school websites.

  • Add announcements to email newsletters sent to families.

  • Place the ParentGuidance.org medallion in a visible spot to help families find resources quickly.


Text Message Reminders

  • Send reminders as event dates approach, always including the registration link.

  • Collaborate with PTA or PTO groups to help spread the message.

  • Ask local places of worship to include information in weekly bulletins.


Local Libraries and Community Centers

  • Place event flyers in public spaces such as libraries, recreation centers, and community hubs.


School Marquee and Bulletin Boards

  • Display event information on the school marquee.

  • Share eye catching flyers on bulletin boards in offices, hallways, and high traffic areas.

  • Include ads in school programs such as athletics, concerts, and performances.


Parent Ambassadors

  • Invite engaged parents to help spread the word within their networks.

  • Provide them with talking points and promotional materials.


Interactive Workshops

  • Offer short workshops at PTA meetings, community gatherings, or local events.

  • Show excerpts from recorded sessions to generate interest.

  • Share recordings by email or text for families who cannot attend.


Posters Around the Community

  • Display posters at local food banks, ministry outreach programs, community clinics, recovery centers, and Head Start centers.


Monthly Mental Health Newsletters

  • Share the English and Spanish newsletters each month to keep families connected to ongoing parent support topics.


Local Radio and Podcasts

  • Reach out to radio stations or local podcast hosts for short interviews or community announcements.

  • Contact local newspapers to publish event details and ParentGuidance.org resources.

  • Tailor your outreach to your community’s needs.